We are celebrating all things white papers!
We’re all about celebrating what has big impact, and we’ve found that white papers have been underrated and, to date, haven’t fully taken advantage of their opportunity to make an impact. White papers give you the best chance to share your opinion and those insights you gain from working in a specific market, industry, or space that make you think, “Why is no one talking about this?”, “This could be better,” or those moments when you get frustrated because “this shouldn’t be happening.”
They allow you to grow as a thought leader without seeming like an over-opinionated “expert” and help elevate your ideas by presenting them alongside a range of balanced perspectives and experiences. Because we think white papers are the best, and we dedicate a lot of our time to celebrating them.
Grow authority
Build partnerships
Partnerships happen when people or organisations come together because they genuinely share a purpose and mission. It’s about knowing what really matters to both of you and how working together with your time and resources can get you where you need to go. When you reach out to stakeholders don’t beat around the bush. Have a clear idea of the direction you want to take and what the opportunity might be.
Respect their time and busy schedules by not leaving them to figure out what the partnership is. Come to the table with ideas you can explore together. But don’t be so rigid that you think you already have all the answers. The goal is to build something together that works for everyone.
Our white papers are a great way to build real connections and invite collaboration. Instead of pushing a hard sell you are welcoming them into a generative conversation.
Influence decisions
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Funding and buy-in
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Professional trust grows from curiosity not ego. It means showing up asking questions listening learning and sharing what you discover. Share your thoughts and opinions in a way that leaves space for future conversations and collaboration. We work with people who are getting comfortable showing up as themselves and have no interest in talking over others or faking their way into “expert” status.
Building authority is less about becoming a know-it-all and more about earning genuine shared respect for the knowledge you do have. It’s about sharing your learnings, being open about your growth and doing it with a clear set of values you stand by. Too often we end up shouting our way toward authority and respect but the real shift happens when you bring people along for the journey showing them how you got to where you are and what shaped your perspectives.
It’s all about white papers 🎉 FAQ’s
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FREE QUIZ
Why are are the #1 place to get your white papers done!
READY TO SHOW UP?
Curious about white papers and want one of your own? Complete this five-minute quiz and we’ll uncover what you’ve got to say and what you must put out into the world. We’ve designed quiz questions to get your white paper ideas flowing and BONUS, at the end if your still not sure what you want your white paper to look like you will even get a complete free idea-jam with us! 👏🏼
Imaging sharing your white paper with a stakeholder and hearing this…
“Congratulations on creating such an informative, educational, insightful and relevant document. I would love to invite you to share your paper at our next symposium”
“Thank you for sharing your powerful white paper. It’s a deeply moving and insightful piece that aligns beautifully with the evolving direction of our profession”
” Your paper is the foundation for a potential webinar collaboration, an invitation to speak at an upcoming event”
”We truly appreciate the care, research, and lived experience reflected in this work. It isinformative resource to help guide ethical and inclusive practices”
FREE QUIZ
This is it, you got this far and if you did you are feeling our white-paper vibes and you are ready to roll. Take our quiz to see where you are at and we can map out next steps!
It’s pretty noisy out there with lots of people saying important things. When you really know your stuff what you start to say can sometimes sound boring. You probably know way too much and that means what you say doesn’t land with much impact.
Our white papers are created by researchers so they have the smarts but they also speak directly to people’s heads and hearts in ways they can relate to. There is no point shouting about what’s important to you no matter how big it is or how smart it sounds if a large group of people can’t understand it or connect it to their daily lives. Then it just ends up redundant no matter how hard you try.
You can tell it’s our white paper because we write things with a lens of curiosity, reflection, and grounded in peoples realities and emotions. You can tell we jam up in the impact space and passionate about building better experiences and making the world a better place.
Around here, white papers are done differently. They are research reports layered with your experience, perspective and the voices of others. They are perfect when you want to share your work in a way that can influence, inspire and even gently challenge an industry or shift perceptions.
The approach is curious, intuitive and collaborative. Research, real stories and your journey so far come together to show how you reached your thinking and open space for others to join in. White papers become a tool to connect people, spark new conversations and explore fresh possibilities together.